What is Local SEO?
Local SEO is the process of optimizing your website and online presence to appear in local search results — especially when people search for services near their location.
It helps your business show up in Google when someone searches for things like: “best digital marketing agency in Delhi” “coffee shop near me”
Why Local SEO Matters
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Brings in customers from your area
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Increases your chances of showing up on Google Maps
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Helps improve calls, visits, and leads from nearby users
Key Local SEO Steps
- In the first step you have to create a profile and then it should be verified by the “Google Business Profile”
- And now you have to add your business to the various local local directories (JustDial, Sulekha, Yelp)
- Also you have to use the location based keywords in your content (e.g., “SEO company in Hyderabad”)
- Get as many as local reviews from the happy customers.